Events

July 24, 2012

July Wine and Web - Keywords: How to Choose Them. How to Use Them.

Wine: West Coast Region

This month we'll be sipping on wine from California and Washington. Did you know that California accounts for nearly 90 percent of the entire American wine production? The production in California alone is one third larger than that of Australia. If California were a separate country, it would be the world's fourth-largest wine producer.

  Web: Keywords: How to Choose Them. How to Use Them. 

This month, we're going to learn one of the most fundamental aspects to web marketing: keyphrases. This is the cornerstone of search engine optimization and a critical factor in website traffic. Ignore the all-important keyphrase and you risk dooming your content to obscurity.

Let's not do that. Instead, let's answer these questions.

Keyword Research
  • What phrases are my audience searching for?

  • Can I realistically rank for this phrase? Is it too competitive?

  • Is this really a phrase that people looking for me would use?
On-Page SEO

  • How many keyphrases can I choose?

  • How do I use them on my site?

  • Where should it go on these pages?

  • How many times should I use it?
So come visit Orbit. Have a glass of wine. Make a few friends. And get inside the minds of potential visitors by finding the words that matter.

  The Breakdown:

6:00 - 6:30  A nice glass of vino. Mingle with fellow marketers and Chicago business types. Maybe eat a bite.
6:30 - 7:30  Presentation
7:00 - 7:30  More wine with Q&A
 

Bring questions, but no need to bring your paper ticket (we have your name already, might as well save a tree)!  We'll provide whatever input and insight we can. You can also join in on Twitter, just use the hashtag #wineweb to ask questions.

Start date: 2012-07-24 06:00 PM
End date: 2012-07-24 07:00 PM
Venue: Orbit Media
Address: 4043 N Ravenswood Ave Suite 316
City: Chicago
Country: United States
Zip: 60613
Cost: $10
Website: http://wineweb-es2.eventbrite.com/?srnk=6

July 24, 2012

How Does Your Brand Translate to Social Media?

Branding & Social Media

Start date: 2012-07-24 06:30 PM
End date: 2012-07-24 08:00 PM
Venue: Enerspace Chicago
Address: 412 N Carpenter, Entrance is to the left of the Sherwin Williams Building
City: Chicago
Country: United States
Zip: 60642
Cost: $35.00
Website: http://www.eventbrite.com/event/3876972128/

July 24, 2012

Trib U: Understanding Facebook’s Advanced Features

 
Trib u
  You understand how Facebook works—now make Facebook work for you. In this intermediate class, we will walk you through Facebook’s many features and applications.

In this seminar, you will learn how to:

  •  Discover shopping & restaurant deals

  • Safely enter contests & sweepstakes

  • Listen to your favorite music for free using Facebook’s Spotify app

  • Stay updated on the news & follow your favorite celebs

  • Create a private Facebook Group

  • Create a private or public Facebook Event

  • Create a public Facebook Page for a brand, business or organization
Our class is a lively mix of discussions, presentations and short tutorials. It is limited to 40 people to allow for plenty of time for questions.

So that we can jump right in together, you should have already registered an account with Facebook. A computer is not required for this class. At the start of class, attendees will receive a printed handout that follows the presentation. Afterwards, they will be emailed a PDF of the complete presentation.

Start date: 2012-07-24 01:00 AM
End date: 2012-07-24 12:00 PM
Venue: Chicago Tribune, Tribune Tower
Address: 435 N. Michigan Ave.
City: Chicago
Country: United States
Zip: 60611
Cost: $60.00
Website: http://www.eventbrite.com/event/3767374318?ref=elink

July 24, 2012

The Summer Soiree

Social Media Club Chicago Invites YOU to attend- THE Summer Soiree

 

Join us to celebrate summer in Chicago!!!  Meet, mingle and network in an event that’s designed with one purpose in mind: socializing.

  This fall, our programming returns with an unbelievable, unstoppable line up of must attend events.

  Date: Tuesday, July 24, 2012
Time: 5:30 pm - 7:30pm  
Place: Old Town Social
455 West North Avenue
Chicago, Illinois 

 

Valet parking available.

  Tickets include two drinks and complimentary appetizers.

    July Event Sponsor: Google Chicago

A fun promotion from our sponsor, Google+ Local

Google+ Local will be providing a complimentary drink ticket for people who review and submit 10 or more places on Google+ Local. Simply create your Google+ account, log into Google+ Local and start reviewing today.

Once you have completed writing your reviews, email your Google+ profile link to chicagolocalcommunity (at) gmail (dot) com to have your drink ticket waiting at check-in, otherwise we will have chromebooks available for on-site review writing.

  Are you anticipating feeling thirsty on the 24th? What are you waiting for? Get started now and let this fun help walk you through the process if you're new to Google+.

      About the Social Media Club Chicago Chapter   Social Media Club [SMC] is a worldwide organization, with local chapters, that serves as connecting organization for anyone interested in social media. Membership is free and open to all levels, including beginners. Chicago’s SMC chapter, launched in October 2008, presents events that mix socializing, networking and learning. Event attendees include entrepreneurs, corporate communicators, journalists, business professionals, publishers, marketers, media creators, citizen journalists, students and technology types. For more information, visithttp://smcchicago.org/, email smcchicagonews@gmail.com, follow @smcchicago on twitter, or call 630.207.7530 or 312-970-0846.

SMC Chicago Board Members 

Barbara Rozgonyi [@wiredprworks], Founder, Jeff Willinger [@jwillie], President, Carolyn Martin [@cm_socialmedia], Communications, Elly Deutche [@deutche], Caleb Gardner [@calebgardner]

  Would you like to sponsor an event?

  Sponsorships begin at $500; inkind sponsorships, door prizes and professional services donations are always welcome.

  For more information about sponsoring an SMC Chicago event, please contact Carolyn Martin at cmartin@socialmediademand.com.

  We’ll introduce your business or organization at our well-attended, quality events and you’ll also be promoted online via the SMC Chicago network.  

See you there!  

Start date: 2012-07-24 05:00 PM
End date: 2012-07-24 07:00 PM
Venue: Old Town Social
Address: 455 West North Avenue
City: Chicago
Country: United States
Zip: 60610
Cost: Advance: $10 / Day of: $15
Website: http://smcchicagosummersoiree-es2.eventbrite.com/
 

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